Filed under: Bookworm
The Tipping Point by Malcolm Gladwell. Mostly this book discusses the catalyst that turns a trend into a phenomenon, what exactly has to happen in the world of subliminal marketing and cross-country networking for a product, service, style or phrase to take mainstream culture by storm. While this is all very fascinating, I have a secondary question. What is your tipping point? What must happen for you to embrace a certain trend or product? Is it clever marketing gimics or great word-of-mouth? Or does celebrity endorsement do the trick? Do you have a RAZR phone? (I do) Do you want to buy black, cropped leggings for fall? (I definitely don’t) And what about in relationships? What must happen to make you stay in a relationship, romantic or otherwise? And what will make you leave a relationship? It could be something serious like lying, cheating, abuse and/or generally making your life miserable. It could be something not-so-serious like forgetting a birthday or other important event. Or it could be something so small and isolated it is almost impossible to define without several months distance, something like a baseball in the microwave.
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